Opinion

Successful Strategies in Leveraging a Hotel’s Proximity to Nearby Travel Destinations

In the fiercely competitive hospitality sector, hotels compete for travelers seeking accommodation that blends convenience, comfort, and unforgettable experiences. The hotel’s location plays a crucial role in attracting guests and influencing their ...

Sergio Bocci
Sergio Bocci
General Manager, Hilton Anaheim
Hilton
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Sales & Marketing
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Sergio Bocci
by Sergio Bocci
3 May 2024HiltonSales & Marketing
Hilton
Opinion

HSMAI’s Strategic Initiatives to Enhance Local Market Engagement and Value

Here at HSMAI we are ramping up efforts to invigorate our member base and foster robust market-specific growth. As we move into 2024, our strategic priority to “broaden our reach” takes center stage, focusing on developing new markets and enhancing ...

Robert A. Gilbert
Robert A. Gilbert
CHME, CHBA, President and CEO, Hospitality Sales & Marketing Association International (HSMAI)
HSMAI
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Sales & Marketing
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Robert A. Gilbert
by Robert A. Gilbert
1 May 2024HSMAISales & Marketing
The Hospitality Sales and Marketing Association International (HSMAI)
Opinion

Is AI-generated Content the Spam of Our Time?

Lately I’ve been coming across a lot of content online that appears to be AI generated. I’ve seen it in articles, blogs and whitepapers, on news sites and social media, and in email, product marketing, and media releases.

Daniel E. Craig
Daniel E. Craig
Founder, Reknown
Reknown
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Sales & Marketing
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Chatbots, Robotics & AI
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Content Marketing
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Daniel E. Craig
by Daniel E. Craig
1 May 2024ReknownSales & Marketing
Reknown
Supplier News

The Future of Hospitality: P3’s Insights on Online Check-In Conversion Rates

In the dynamic world of hospitality, where every moment counts and guest expectations evolve rapidly, staying ahead is not just a necessity but a strategic imperative. Enter P3 Hotel Software, a pioneer in revolutionizing the guest journey through i...

P3 Hotel Software
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Property Technology
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CRM & Loyalty
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Guest Experience
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The Future of Hospitality: P3’s Insights on Online Check-In Conversion Rates 1 May 2024P3 Hotel SoftwareSales & Marketing
The Future of Hospitality: P3’s Insights on Online Check-In Conversion Rates
Case Study

How Grupo Brisas increased their direct channel revenue 30% YOY

Grupo Brisas is a collection of one-of-a-kind resort hotel experiences developed and managed by the Brisas Group. Named after the famous Las Brisas Acapulco, a mid-century gem that set the tone for jet-setting luxury, each hotel in the collection of...

Revinate, Inc.
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Lodging Industry
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How Grupo Brisas increased their direct channel revenue 30% YOY30 April 2024Revinate, Inc.Sales & Marketing
How Grupo Brisas increased their direct channel revenue 30% YOY
Opinion

How Can the Hospitality Businesses Adapt to the New Generation of Guests?

The demographics of hospitality consumers are changing; millennials, Gen Z and Gen Alpha are now a predominant audience. These new audiences bring new guest expectations, from digitalised experiences and convenience to social consciousness. While th...

Tanya Girdhar John
Tanya Girdhar John
Vice President, Marketing at IDS Next
IDS NEXT
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Information Technology
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Market Segments
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Tanya Girdhar John
by Tanya Girdhar John
30 April 2024IDS NEXTSales & Marketing
IDS NEXT